Have you thought about using video in place of your Facebook cover photo?
When people visit your page, your cover photo is one of the first things they’ll see. For new visitors, it can help represent your brand and portray your story in just a few seconds. It makes sense that a short video can accomplish this many times better than a photo.
Video immediately grabs your audience’s attention. Cover videos autoplay (without sound), drawing users’ eyes to it. This keeps visitors on your page and simultaneously drive more engagement.
Your cover video will be more effective if it gets its point across without sound, like in the example below.
Using a cover video for your Facebook page is an excellent way to tell your brand’s story quickly while simultaneously grabbing people’ attention. Uploading a video is as simple as uploading a photo, I can create one from still photos with a little animation from as little as £50.
While photos are interesting, video is dynamic so you can tell your brand’s story and showcase its personality much more efficiently. Get in touch and see how it works for your business